After Celine unveiled V’s pictorial, fans rushed to buy his items, causing a “V-Effect”
Luxury brand Celine recently unveiled V’s pictorial through its official SNS accounts in China.
The pictorial, which was conducted in France last October, is a portrait series directed by artistic director Hedi Slimane, who oversees every process from selecting the artist, styling, to shooting, adding deeper meaning.
Upon the release of V’s new pictorial, numerous fan purchase verification comments flooded the official Celine account, surprising many. It is known that Chinese fans express their love for their favorite celebrities by providing purchase verification when they promote a brand.
On top of this, the jacket and accessories worn by V in this pictorial also sold out in most sizes in Korea, Japan, the United States, and many more, proving the “V-Effect”.
Previously, when V was appointed as the global ambassador for Cartier and became the new face of the Panthère de Cartier campaign, the Cartier website experienced a temporary shutdown as fans rushed to buy endorsed items, causing astonishment.
The high-priced Panthère de Cartier necklace worn by V is known to have sold out at Cartier online stores worldwide, further illuminating V’s reputation as a “Sold Out Kind.” Fans who couldn’t wait for the delivery period verified their purchases directly from the store, proving V’s powerful influence as a global ambassador.
Meanwhile, Brand Finance, a leading brand valuation and strategy consulting firm in the UK, reported that Celine experienced a 51% growth after recruiting V as the brand’s new face.
On December 6, reports revealed that the romantic relationship between BTS’s V and BLACKPINK’s Jennie has come to an end. Speculation about the two idols dating had circulated since 2022, triggered by multiple leaked photos of their dates.
The breakup news between V and Jennie was out just ahead of V’s upcoming military enlistment and has become a hot topic online.
A trending post on the community Nate Pann has particularly drawn attention. OP shared the news and wrote, “Jennie is single now. Male idol fans should be worried.” OP expressed their concern about Jennie’s potential next boyfriends among male idols, referring to her previous relationships with BIGBANG’s G-Dragon and EXO’s Kai.
In the comment section, fans expressed anger and criticized OP:
- “Jennie’s currently the top idol, and it’s amusing how you’re concerned about her dating your bias, whom she likely doesn’t even know.”
- “Get a life, you loser. Leave Jennie alone”
- “How could you still turn a breakup into a way to hate Jennie?”
- “Why make a fuss over a breakup news when there’s no official confirmation of their relationship in the first place?”
- “So what if a 28-year-old woman dated three men? It’s her life. What’s the point of connecting her with unknown male idols? What does Jennie gain from dating them?”
