BLACKPINK Lisa Draws Criticism Following Opening of Company LLOUD — Here’s Why

Following the announcement of Lisa’s own label, LLOUD, the idol has garnered criticism.

Want to learn why? Then keep on reading!

BLACKPINK Lisa Launches Agency LLOUD
On February 8, Lisa caused a storm online by announcing the establishment of her own label, LLOUD.

Following Jennie, Lisa is the second member of BLACKPINK to embark on the next chapter of her solo career with her own professional entertainment company.

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After the launch, Lisa also opened the social media platforms and website of her company. BLINKs were extremely happy and congratulated the BLACKPINK member on this new milestone in her career.

The announcement of Lisa establishing her own company went viral worldwide. She became the top trending keyword in search rankings, captivating audiences with her confident and talented presence in a series of company introduction photos.

However, the content posted on the official website introducing the LLOUD label has sparked intense controversy among people.

BLACKPINK Lisa Criticized After Opening Own Company LLOUD
On the website, several excerpts were written to showcase Lisa’s achievements and the company’s vision and mission. However, one part rubbed people the wrong way.

When introducing Lisa as an artist, the website states that she “transcends the group with her global impact in music and fashion.”

Fans believe this sentence makes it seem like Lisa is more popular than the group she belongs to, BLACKPINK.

BLACKPINK Lisa Draws Criticism Following Opening of Company LLOUD — Here’s Why
Recently, Lisa faced backlash from some fans due to a scandal involving a striptease at Crazy Horse Paris and her relationship with a billionaire, Frederic Arnault.